After sales skyrocketed when H&M released their Balmain line, it’s no surprise that they’re now beckoning fashion’s most lively brand, Moschino, for a turn. Affordability and accessibility? Count us in!
Moschino’s Creative Director, Jeremy Scott, has led the brand to major success with his happy-go-lucky approach to fashion and pop-cultural influences. With H&M’s recent shift in focus, now largely geared toward millennials, this pairing seems to be the perfect match.
The big news was announced at the Moschino party, by the beloved supermodel, Gigi Hadid. Both Scott and Hadid were dressed in ensemble from the collaboration. Did I mention that this all went down during Coachella? So, thats an already promising start for one of 2018’s most highly anticipated releases.
Jeremy Scott is said to be very excited about working with H&M, and is leaving fans on their toes by promising a playful and humorous collection. This will include a “full range of accessories and some extra surprises too.” If we know Scott, it will certainly be nothing short of “extra.”
Mark your calendars, fashionistas! #HMOSCHINO will be hitting the internet, stores, AND your wallets on November 8, 2018.