Zara Goes Genderless

By Michaela Del Viscovo 


Genderless collections have slowly, but surely become ubiquitous on runways. Take a glance at either at the fall or spring collections and chances are you’ll be pleasantly surprised by the amount of models walking down the runway without an obvious gender.

One thing I’ve noticed is that designers showing runway collections are quick to take on this daunting, but increasingly persuasive step, BUT not as many retail stores (especially fast fashion retailers) have taken this on. Leave it Zara to change that.

Zara recently released “Ungendered,” a very fitting title as this collection consists of 16 pieces ranging from sweatshirts to trousers not designed for a certain gender. Every clothing item appears in all neutral colors and all hit under the $50 mark.

Though this is definitely a step in the right direction, the clothing is kind-of, well, safe. I understand that the collection is revolved around everyday basics, but I think they took the term “everyday basics” a little too extremely.  

A grey sweatshirt? Baggy, high-waisted jeans? A basic white tee shirt?

The items aren’t particularly innovative, or push the genderless clothing boundaries most of us would have liked to see. The items are typical for both men and women to wear already. It feels like when H&M runs out of black hoodies in the women’s size, you can buy an XS in the men’s version, because they are basically the same.

Another flaw of the collection is that the models wearing the clothing are binary. Umm, how is this collection deemed non-binary when there’s distinct male and females models featured? A tad bit of a contradiction, Zara. We’re surprised at you!

But, as I said, it’s a step in the right direction and that’s all that matters. I give full props to such massively global brand for taking this initiative.

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